Experience Designer — Cyclist — Friend of Cats —

Experience Designer — Cyclist — Friend of Cats —

Photo of Brennan Gleason

Strategist — Golfer — Maker —

Strategist — Golfer — Maker —

With a career spanning over 14 years, I have been providing design leadership and creating transformative experiences across Fortune 500 Companies, Startups, Government, Higher Education, and Non-Profit Organizations.

Work I've Shipped

Work I've Shipped —

End-to-End Experience Transformation for One of Canada’s Largest Insurers

Mobile Focused Product Design for a Pizza Focused SaaS Organization

Ford Credit

Coming Soon

Mobile Ordering Product Design for One of the USA’s Busiest Airports

Mobile Estimation Product Design for a Group of Recognized Home Renovation Experts

End-to-End Procurement Product Design for a Non-Profit Education Organization

A Digital Transformation for One of Canada’s Most Respected Property Developers

Digital Transformation of the Online Home of the City of Burnaby, BC

Product Design for the Interior Health Agency of British Columbia

I was born in Salt Lake City, Utah and currently live in beautiful Chilliwack, British Columbia. When I am not at my desk I spend my days with my wife Jess (who is also a designer), our three black cats, and riding mountain bikes or swinging a golf club.

Fuelled by an unwavering passion for creating visually stunning and captivating experiences, my focus lies in solving complex problems through user-centric design strategies. By actively engaging stakeholders and users alike, fostering a culture of education, collaboration, and innovation, I strive to cultivate environments and experiences that amplify organizational potential.

Whether it's crafting award-winning web experiences, designing immersive mobile apps, or sculpting unique extended reality journeys, my unwavering commitment is to consistently exceed the expectations of organizations and the people they serve.

Work Experience

Mutual Mobile - A Grid Dynamics Company — UX Lead

Dec 2022 — Present

As the User Experience Team Lead at this multi-award-winning digital product development firm, my role extends beyond collaborating with cross-functional teams to drive exceptional outcomes. I am responsible for managing and leading a dynamic team of UX Designers and Researchers, fostering a culture of innovation and excellence. We work with a diverse client base, ranging from Unicorn Startups to Fortune 500 businesses, focusing on IOS, Android, Desktop, and XR product design.

My responsibilities encompass:

Team Leadership and Development — Actively mentoring and leading a team of UX Designers and Researchers. I focus on nurturing their professional growth, encouraging their creativity, and ensuring their voices are heard. I provide them with opportunities for leadership and growth within projects, instilling a culture of collaboration and excellence.

Strategic Oversight — Identifying opportunities, shaping strategies, and establishing processes that balance business expectations with user needs. I lead my team in developing materials for workshops, design sprints, prototyping, and delivery, ensuring we adhere to high standards of quality and innovation.

Process and Best Practices Governance — Defining and governing internal processes like CoLab — a framework for insight discovery, and our 5-X methodology, which empowers our team to navigate complex landscapes with a focus on user and machine empathy. I ensure these best practices are embedded within the team's workflow.

Cross-functional Collaboration — Working closely with engineering leads to address workflow gaps and promoting seamless integration between design and development teams. This collaboration has been key to enabling smooth project delivery and enhancing team efficiency.

Client Engagement — Engaging with clients throughout the entire product lifecycle, from insight to impact, and leveraging my passion for UX and product design to deliver successful outcomes across various industries.

Versett / Domain7 — Senior Experience Designer

Sep 2014 — Nov 2022 // Domain7 was acquired by Versett in 2022.

In 2022, Domain7 was acquired by Versett, marking the continuation of my role as a Senior Experience Designer. In this capacity, I was instrumental in overseeing the delivery of various products and websites for a broad spectrum of clients, including Regent College, eCampus Ontario, Pacific Blue Cross, Concert Properties, the City of Burnaby, and numerous government agencies, higher education institutions, and SaaS businesses.

Project Leadership and Design Oversight — Led the design and development of solutions, ensuring thorough testing, validation, and documentation. I bridged design challenges with technical requirements, achieving high-quality, user-centered outcomes. My expertise in iOS design, UX testing, and agile methodologies played a critical role in guiding the team towards success.

Client Workshop Facilitation — Conducted hands-on workshops with clients, establishing a foundation for design rationale and data-driven decision-making. Through journey mapping, rapid prototyping, art direction, and brand integration, I crafted cohesive and impactful user experiences.

Design Systems and Standards — Played a pivotal role in establishing high-fidelity design standards and scalable design systems. This ensured consistency across all projects, enhancing the overall quality and cohesiveness of our design output.

Outcome-Driven Delivery — The projects I led not only met but exceeded client expectations, leading to improved user experiences, increased engagement, and measurable business impacts.

Tool Proficiency and Industry Alignment — Demonstrated expertise in utilizing design tools like Figma to enhance collaboration and streamline the design process. My commitment to staying abreast of industry trends and best practices ensured that our design solutions were both innovative and in line with current standards.

Wine Direct — Experience Designer & Front-End Developer

Jan 2013 — Dec 2013

Read More on LinkedIn

Techtone — Experience Designer & Front-End Developer

Jan 2013 — Sep 2014

Read More on LinkedIn

DNN Corp. — Junior User Experience Designer

Jan 2010 — Dec 2013

Read More on LinkedIn

Organizations I’ve Worked With

I’ve been fortunate enough to work with a wide variety of amazing organizations over the years who have trusted me to deliver great experiences for them. This has given me a great appreciation for the complexities that can lay within different industries and the ability to embed myself comfortably within small to large teams and manage singular, to dozens of role holders.

A&W Canada

Bangor University

Be The Change Group

City of Surrey

City of Burnaby

City of Vancouver

Civilspace

Concert Properties

Costco

Credit Unions of BC

Delta Police Department

Dubai International Airport

Earls Restaurants

Emerald Harvest

Ford Motors

Fresh Tracks Canada

Langara College

Los Angeles International Airport

MCC

Mosaic Homes

Pacific Blue Cross

Prince George’s County

Renfroe

SAP

Saskatchewan EMC

Speedline Solutions

Translink

Unibail-Rodamco-Westfield

Univesity of the Fraser Valley

University of British Columbia

Vancouver Economic Commission

Wine Direct

Vintools

Zencity

Writing

— What Organizations Can Learn from Red Bull’s Resurgent Dominance in Formula 1

— What Organizations Can Learn from Red Bull’s Resurgent Dominance in Formula 1

From Insight to Impact, Discovery (E-Book) —

From Insight to Impact, Discovery (E-Book) —