Experience Designer — Cyclist — Friend of Cats —

Experience Designer — Cyclist — Friend of Cats —

Photo of Brennan Gleason

Strategist — Golfer — Maker —

Strategist — Golfer — Maker —

With a career spanning over 14 years, I have been providing design leadership and creating transformative experiences across Fortune 500 Companies, Startups, Government, Higher Education, and Non-Profit Organizations.

Work I've Shipped

Work I've Shipped —

End-to-End Experience Transformation for One of Canada’s Largest Insurers

Mobile Focused Product Design for a Pizza Focused SaaS Organization

Ford Credit

Under NDA - Contact to Learn More

Mobile Ordering Product Design for One of the USA’s Busiest Airports

Mobile Estimation Product Design for a Group of Recognized Home Renovation Experts

End-to-End Procurement Product Design for a Non-Profit Education Organization

A Digital Transformation for One of Canada’s Most Respected Property Developers

Digital Transformation of the Online Home of the City of Burnaby, BC

Product Design for the Interior Health Agency of British Columbia

I was born in Salt Lake City, Utah and currently live in beautiful Chilliwack, British Columbia. When I am not at my desk I spend my days with my wife Jess (who is also a designer), our three black cats, and riding mountain bikes or swinging a golf club.

Fuelled by an unwavering passion for creating visually stunning and captivating experiences, my focus lies in solving complex problems through user-centric design strategies. By actively engaging stakeholders and users alike, fostering a culture of education, collaboration, and innovation, I strive to cultivate environments and experiences that amplify organizational potential.

Whether it's crafting award-winning web experiences, designing immersive mobile apps, or sculpting unique extended reality journeys, my unwavering commitment is to consistently exceed the expectations of organizations and the people they serve.

Work Experience

Grid DynamicsDirector, Head of UX Design Practice

Dec 2022 — Present

At Grid Dynamics, I lead a globally distributed team of UX Designers, Researchers, and Strategists that are transforming digital experiences by blending innovative design with strategic insights for clients such as Ford Motors, Loblaws, and Ember Technologies. My role here builds upon my responsibilities following the MM acquisition, allowing me to further expand my influence within this esteemed organization.

My responsibilities encompass:

Team Leadership and Development — I invest in my team's professional growth through mentorship, training, and leadership opportunities. By nurturing their talents and encouraging a safe and innovative thinking environment, I provide a platform where their voices are heard and valued.

Strategic Oversight — I develop and execute design strategies that align with both business objectives and user needs. By overseeing comprehensive design roadmaps, I integrate design processes seamlessly into broader project lifecycles.

Process and Best Practices Governance — I establish and refine design processes to promote efficiency, collaboration, and quality. I advocate for best practices, including our proprietary frameworks for insight discovery and user-centered design.

Cross-functional Collaboration — By working closely with engineering, product management, and key stakeholders, I bridge the gap between design and development, creating a collaborative environment that enhances team collaboration and outcomes.

Client Engagement — I engage with clients to understand their challenges and goals, advocating for user-centric design solutions that drive success. Leading client workshops, design sprints, and strategy sessions, I ensure our design efforts align with their vision.

Versett / Domain7 — Senior Experience Designer

Sep 2014 — Nov 2022 // Domain7 was acquired by Versett in 2022.

In 2022, Domain7 was acquired by Versett, marking the continuation of my role as a Senior Experience Designer. In this capacity, I was instrumental in overseeing the delivery of various products and websites for a broad spectrum of clients, including Regent College, eCampus Ontario, Pacific Blue Cross, Concert Properties, the City of Burnaby, and numerous government agencies, higher education institutions, and SaaS businesses.

Project Leadership and Design Oversight — Led the design and development of solutions, ensuring thorough testing, validation, and documentation. I bridged design challenges with technical requirements, achieving high-quality, user-centered outcomes. My expertise in iOS design, UX testing, and agile methodologies played a critical role in guiding the team towards success.

Client Workshop Facilitation — Conducted hands-on workshops with clients, establishing a foundation for design rationale and data-driven decision-making. Through journey mapping, rapid prototyping, art direction, and brand integration, I crafted cohesive and impactful user experiences.

Design Systems and Standards — Played a pivotal role in establishing high-fidelity design standards and scalable design systems. This ensured consistency across all projects, enhancing the overall quality and cohesiveness of our design output.

Outcome-Driven Delivery — The projects I led not only met but exceeded client expectations, leading to improved user experiences, increased engagement, and measurable business impacts.

Tool Proficiency and Industry Alignment — Demonstrated expertise in utilizing design tools like Figma to enhance collaboration and streamline the design process. My commitment to staying abreast of industry trends and best practices ensured that our design solutions were both innovative and in line with current standards.

Wine Direct — Experience Designer & Front-End Developer

Jan 2013 — Dec 2013

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Techtone — Experience Designer & Front-End Developer

Jan 2013 — Sep 2014

Read More on LinkedIn

DNN Corp. — Junior User Experience Designer

Jan 2010 — Dec 2013

Read More on LinkedIn

Organizations I’ve Worked With

I’ve been fortunate enough to work with a wide variety of amazing organizations over the years who have trusted me to deliver great experiences for them. This has given me a great appreciation for the complexities that can lay within different industries and the ability to embed myself comfortably within small to large teams and manage singular, to dozens of role holders.

A&W Canada

Bangor University

Be The Change Group

City of Surrey

City of Burnaby

City of Vancouver

Civilspace

Concert Properties

Costco

Credit Unions of BC

Dubai International Airport

Earls Restaurants

Emerald Harvest

Ford Motors

Google

Government of Canada

Loblaws

Los Angeles International Airport

MCC

Mosaic Homes

Pacific Blue Cross

Prince George’s County

Renfroe

SAP

Saskatchewan EMC

Speedline Solutions

Translink

Unibail-Rodamco-Westfield

Univesity of the Fraser Valley

University of British Columbia

Vancouver Economic Commission

Wine Direct

Vintools

Zencity

Writing

— What Organizations Can Learn from Red Bull’s Resurgent Dominance in Formula 1

— What Organizations Can Learn from Red Bull’s Resurgent Dominance in Formula 1

From Insight to Impact, Discovery (E-Book) —

From Insight to Impact, Discovery (E-Book) —